Suntrust Real Estate Corporation Announces Launch of New Web Site, SuntrustAmerica.com

Houston, Texas (PRWEB) January 8, 2008 -- Suntrust Real Estate Corporation, a performance-management consulting firm for multifamily apartment investors, announces the launch of its Web site, www.SuntrustAmerica.com. The site allows the company to better serve and connect with investors in the multifamily industry.

"Suntrust Real Estate is the most advanced performance-management consulting firm in the apartment industry, building on our experience directly operating more than $3 billion in multifamily assets, we impartially analyze property-level management and improve operating efficiencies," says V James Marfuggi, Managing Director. Suntrust's analytical services and recommendations focus on the execution of Performance Fundamentals(SM) related to revenue, collections, retention, control and expectations. These services enable institutional investors, individual investors, multifamily brokers, operating partners and fee management companies to profit from operational excellence.

For institutional investors, Suntrust's core value is bringing a fresh eye and unbiased approach to the operation of its assets. Services for institutional investors include: Periodic Performance Review, Underperformance Analysis, Value-Add Consulting, Pre-Acquisition Analysis, Disposition Prep and General Consulting.

Individual investors are not apartment management professionals or have only limited time to devote to an investment's acquisition and performance. Suntrust's principals are seasoned and impartial management professionals (http://www.suntrustamerica.com/) in apartment real estate. SREC provides "performance" management consulting across a number of property management disciplines and co-invests with current ownership of underperforming assets when the economics are mutually beneficial.

Multifamily brokers are sometimes challenged by clients with unrealistic expectations relative to the Broker's Opinion of Value. If property performance is inhibiting a sale at fair market value, Suntrust's expertise can improve execution of Performance Fundamentals(SM) and facilitate astute capital improvements to maximize the sales price. For multifamily brokers, Suntrust provides Disposition Prep, Underperformance Analysis, Value-Add Consulting and General Consulting services.

"We at Suntrust are so confident in our abilities that we welcome success-based compensation opportunities as an alternative to fixed-fee services," Marfuggi says. "Further, Suntrust will always consider co-investing capital with owners to implement business plans."

For more information on Suntrust Real Estate Corporation, visit www.SuntrustAmerica.com.

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